Security and Data Handling in Sales Automation: What to Document
Data handling documentation is a short, maintained internal record that answers the questions a buyer's security team or a regulator would ask about the sales motion.
Six sections per tool
Data categories, residency, access controls, retention, vendor posture (SOC 2, ISO 27001), incident response.
Sub-processor tracking
AI APIs and data providers become sub-processors under customer data. GDPR requires disclosure; buyers ask for the list.
Buyer questionnaires
SIG and CAIQ are common. Pre-written answers in a 3 to 5 page summary cover 60 to 80 percent of items.
Vendor questions
SOC 2 Type II current, signed DPA, sub-processor list, data residency options. Resistance on any is a red flag.